Social Media Marketing Strategy: 5 Steps to Sales and Conversions

Posted on January 26, 2021 by Dana Malstaff

Need a better social media strategy that leads to conversions and sales? Wondering how to naturally accelerate the path to conversion? In this article, you’ll discover how to build buzz and anticipation for products and services on Facebook and I… Continue reading →

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How to Make Low-Cost Video Ads That Convert

Posted on January 25, 2021 by Matt Johnston

Want to easily create video ads that convert? Worried you need special skills or a big budget? In this article, you’ll discover how to create high-converting ads without outsourcing to pros. You’ll find four tools to easily create video ads… Continue reading →

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Snapchat Ads: How to Get Started

Posted on January 21, 2021 by Michael Stelzner

Wondering if Snapchat ads are right for your business? Need to diversify your advertising? To explore Snapchat ads, I interview Savannah Sanchez on the Social Media Marketing Podcast. Savannah is a Snapchat ads pro and founder of The Social Savannah, a… Continue reading →

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Facebook Group Engagement: How to Develop a Loyal Community

Posted on January 20, 2021 by Dana Malstaff

Does your business manage a Facebook group? Wondering how to build an engaged group that supports your business goals? In this article, you’ll find five steps to create a Facebook group that members will return to and engage with. You’ll al… Continue reading →

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Facebook Ads Rejected? Here’s What to Do

Posted on January 19, 2021 by Andrea Vahl

Did Facebook reject your ad? Wondering if there’s a way to avoid rejection or overturn decisions? In this article, you’ll discover common mistakes that negatively impact Facebook ads and get tips to troubleshoot disapproved ads on your own…. Continue reading →

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Facebook Business Suite: What Marketers Need to Know

Posted on January 18, 2021 by Naomi Nakashima

Looking for a better way to manage your Instagram and Facebook marketing? Have you heard about Facebook Business Suite? In this article, you’ll learn what Facebook Business Suite is, how it compares to Creator Studio and Business Manager, and whe… Continue reading →

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What to Do When Your Facebook Ads Fail

Posted on January 15, 2021 by Michael Stelzner

Are your Facebook ads not working for you? Wondering how to make changes that deliver better results? To explore what to do when your Facebook ads fail, I interview Tara Zirker on the Social Media Marketing Podcast. Tara is a Facebook ads expert and fo… Continue reading →

Posted in Expert Interviews, Facebook, Facebook Ads, Facebook Analytics, How To, Podcast, Social Media Marketing Podcast | Comments Off on What to Do When Your Facebook Ads Fail

Using Facebook Ads Manager to Analyze Your Ad Performance

Posted on January 13, 2021 by Allie Bloyd

Want an easy way to analyze your Facebook ads? Wondering how to customize the metrics you see in Facebook Ads Manager? In this article, you’ll discover how to create a custom report layout in Facebook Ads Manager. You’ll learn how to add, d… Continue reading →

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Using Facebook Ads Manager to Analyze Your Ad Performance

Posted on January 13, 2021 by Allie Bloyd

Want an easy way to analyze your Facebook ads? Wondering how to customize the metrics you see in Facebook Ads Manager? In this article, you’ll discover how to create a custom report layout in Facebook Ads Manager. You’ll learn how to add, d… Continue reading →

Posted in Facebook Ads, Facebook Ads Manager, Facebook Analytics, How To | Comments Off on Using Facebook Ads Manager to Analyze Your Ad Performance

YouTube TrueView Ads Demystified: What Marketers Need to Know

Posted on January 12, 2021 by Joe Martinez

Thinking of using skippable YouTube video ads? Wondering which TrueView ads you should try? In this article, you’ll discover three types of YouTube TrueView ads to improve lead generation, brand awareness, and sales. Note: This article assumes yo… Continue reading →

Posted in How To, YouTube, YouTube Ads, YouTube Video | Comments Off on YouTube TrueView Ads Demystified: What Marketers Need to Know